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Notes

(25)

A place for side thoughts and margin notes. A collection of interesting things living on the edges of marketing, media, strategy, and design. Think of it as the liners notes for The Off Label. A place where things that fit nowhere else, fit perfectly.

Elegance Is Usually Edited In

Elegance Is Usually Edited In

Notes
Death by Deck: Why Good Ideas Drown in Their Own Explanation

Death by Deck: Why Good Ideas Drown in Their Own Explanation

Notes
Walking towards the horizon line to touch a desert sunrise.

Walking towards the horizon line to touch a desert sunrise.

Notes
Style Is What Happens When Preference Survives Pressure

Style Is What Happens When Preference Survives Pressure

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Good Taste Is Not the Same Thing as Good Judgment

Good Taste Is Not the Same Thing as Good Judgment

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The Lost Art of Campaign Consistency

The Lost Art of Campaign Consistency

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A Little Love for the Image Ad

A Little Love for the Image Ad

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The Beauty of Nonlinear Creativity

The Beauty of Nonlinear Creativity

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From Pipe Dreams to Dreams to Just Pipes: AI After the Hype

From Pipe Dreams to Dreams to Just Pipes: AI After the Hype

Notes
Arriving at the Same End by Opposite Roads

Arriving at the Same End by Opposite Roads

Notes

Dispensing marketing
in measured doses.

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