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(17)Where the work takes shape. Strategy, systems, and brand moves under active development—sharp, provocative, and pointed in a direction most wouldn’t dare.
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Ambient Research: Turning Events into Live Strategy Labs
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Blue Pond: Finding and Owning the Quiet Middle
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Narrative Permission: Selling Out Without Selling Short
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The Controversy Hook: Turning Outrage into Recall
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Patriotic Re-Positioning: Leading from Here, Not Just Made Here
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